Understand your hair's potential

Identify your needs and build a customized hair care program for yourself.

In hair care, you are at the center, and the key is to understand the needs of your hair; they guide you in product selection and use. Hair care needs are not always the same, and, for example, changes in life situations and the condition of the scalp also affect hair well-being. That's why it's good to occasionally stop and look at care products and habits.

You can restore and maintain beautiful and healthy hair with a hair care program that suits your needs. Is your hair?

• Curls
• Thin hair
• Thick and rough
• Blonde and damaged
• Dyed and dry

Feel free to contact us if you need clarification on your hair needs. Together, we will create a hair care program that is just right for you!

Hair condition is mainly affected by two factors:

Some have more, others less, depending on the hair's natural fiber layer and internal protein chain.

1. About chemical treatment

• Dyeing.
• Lightening.
• Striping.
• Curly treatment.

2. From mechanical processing

• Brushing hair dry or wet.
• Tight ponytails and buns.
• Hair straightening with heating devices.

However, hair is a vital substance, and it can withstand a weight of up to 100 g and stretch about 30 percent to its length. However, brittle and damaged hair is weak and breaks more efficiently, even from excessive moisture.

How do you get healthy and beautiful hair?

Hair is more than external beauty - its condition reflects comprehensive care and health. Hair consists mainly of keratin, a structural protein. Nails and the skin's surface cells are also made of the same substance. Hair keratin is hard, while skin keratin is softer.

Damaged and treated hair: challenges and treatment.

• Split hair ends are a sign of damaged hair. This split-length hair is often caused by chemical solids or mechanical treatments that dry out the hair. Dry hair is brittle, thin, and breaks easily.
• Chemical hair treatments such as dyeing, bleaching, heat treatments (for example, straighteners), and exposure to the sun affect the hair bond and the protein chain of the fiber layer. When the layers of the hair (protein and lipid structure) are damaged, the hair breaks and breaks easily.

Importance of hair treatment for damaged hair:

When hair is damaged or processed, it needs a lot of moisture and intensive care. In that case, I recommend using hair-nourishing, structure-fixing, and moisturizing care products, such as hair masks and hair oils. They restore the hair's moisture balance and elasticity.

What is a Hair Care program?

The hair care program combines products that suit your hair needs, aiming for the desired result while fitting your lifestyle and financial situation.

1. The basic hair care program includes shampoo, an appropriate conditioner for your hair and scalp according to your needs, and a formulation of your handling methods for the product.
2. On the other hand, a unique hair care program can include exfoliation of the scalp, a moisturizing treatment liquid, suitable hair conditioners, rinse-off or leave-in, and a styling product, depending on the hair type.